swimwear

MODE CITY: BEST SWIMWEAR BRANDS

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Last weekend we had the chance to visit the bi-annual Lingerie and swimwear trade show in Paris. In summer the show's focal point is swimwear and activewear, with thousands of exhibitors from all over the world showing their covetable collections. It's a great opportunity to meet the designers behind the global brands we so often swoon over online and discover any newly launched labels.

Scroll down to see our best-loved brands...

 

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ARABELLA LONDON

Arabella London captures the new swimwear space with stand out, form-fitting multi-functional pieces. Working beautifully on the beach and moving seamlessly into the evening, these are luxury wardrobe staples that challenge perceptions of swimwear and champion the perfect fit.

The initial capsule collection, AM by Arabella, uncovers swimwear designed to be worn far beyond the beach and with a focus on perfecting the bottom line. Arabella has reinvented swimwear – innovative design, close attention to detail and specific fabric choices have created pieces that bridge the gap between swimwear and ready-to-wear. The more relaxed styles have been designed to be worn as “swimtimates” layered under clothes, whilst the more sophisticated pieces can be worn right into the evening. Both beach chic and evening glamour are seamlessly blended and the collection is just at home on the world’s fashion stages as it is by the beach.

Arabella London has a fastidious care for construction – sculpted briefs define the waist, whilst the signature convex curve sits on the most flattering point on the body – complimenting your natural curves. Contoured bras have been uniquely crafted to provide both support and style whilst retaining elegance and structure. Secure gold clasps are integrated into the suits and adjustable straps guarantee a perfect fit and can be removed to immediately to offer a new silhouette and multiple styling options.

Commenting on the new collection, Arabella, 25, said; “This brand has been two years in the making, always with the premise that swimwear should be both chic and a great fit. Every piece is crafted to have a transitional and trans-seasonal appeal. The freedom and spontaneity that should encompass a holiday is brought to life in this collection – the pieces function equally well whether worn pool-side or styled under evening separates.”

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PALM

PALM focuses on creating unique, luxurious swimwear with a timeless appeal. Dedicated to modernising the classic swimsuit by creating beautiful, simple-lined pieces that encapsulate subtlety and understated elegance. Each piece is made from luxurious Italian LYCRA®XTRA LIFE which provides exceptional shape-retention, chlorine-resistance and UV protection. A commitment to sustainable design is reflected in the use of high quality ECONYL fibres and high-quality recycled materials where possible.

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ROSE MARIN

Rose Marin is a Swim & Sunwear fashion brand based in Portugal. Established in 2015, Rose Marin features a multifaceted collection which harmonise elegance and innovation, with special attention and emphasis on details, soft cuts, and an exquisite selection of materials, adapted to sophisticated customers, who wish to join their fashion look with a surprising touch. The collections bear the signature of their founder and creative director Tereza Da Mota, whose inspiration is drawn from contemporary art, sports, travels and youth culture.

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COLLAR

‘Collar’ believes in the beauty of unconventionality and strives to dress the personality not a body type, encouraging women to love their skin, their being and the tiny imperfections fully and honestly.

In a time when the female body is hyper–sexualised, the label wishes to bring back the covert, concealed intimacy.

Merging high functionality with exceptional quality, ‘Collar’ maintains a mysterious and refined expression of beauty with a twist of edginess for a confident state of mind.

Holding a conscious and respectful outlook on the world and people around, label’s pieces are crafted locally in Latvia in limited quantities not to overproduce, as well as to retain their high design value. With an ethical, slow fashion thought in mind, the swimwear and lingerie pieces are made to last and bring a progressive change for the sake of a more harmonic co-existence between the inner and outer worlds of oneself.

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SWIMSLOW

Swimslow is a sustainable swimwear brand. Designed in Iceland and made in Italy out of recycled quality fabrics. With focus on minimising environmental impact and the nowness in life, the philosophy behind Swimslow springs from the local culture and history of bathing in the Icelandic swimming pools. Simslow don’t believe in swimming seasons – swimming is a part of the daily life in Iceland and the designer took inspiration from her ritual trips to the local pool and the wooden sauna and mixed it with her experience to be in the now.

The weave in the swimsuits is from used materials such as rugs and fish nets. It’s made in Slovenia with an emphasis on the lowest possible impact on the environment. The material is then made in Northern Italy and is OEKO- TEX® certified. The swimsuits are then cut and sewn in the same region, just a few kilometres from the factory that makes the material.

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Fashion Photography | Swimwear

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As you've probably guessed... these are not our holiday snaps. I wouldn't want to bore you to death with pictures of 'hot dog legs' and swimming pool selfies!

After spending a couple of week's off-duty, I was inspired to explore my second love - Photography, and revisit the archives of some of my favourite photographers.

Scroll down to see our favourite swimwear shots from fashion's most famous image makers...


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HELMUT NEWTON

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STEVEN MEISELSummer-snaps-by-favourite-fashion-photographers-Steven-Meisel-swimsuit-bikini-swimming-caps-pool-editorial-01-----

PETER LINDBERGH

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RICHARD AVEDON

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ELLEN VON UNWERTH

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BRUCE WEBER

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MARIO TESTINO

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IRVIN PENNSummer-snaps-by-favourite-fashion-photographers-IRVIN-PENN-swimsuit-bikini-beach-surf-black-and-white-editorial-photoshoot-01

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ANNIE LEIBOVITZ

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Heavenly Handwork

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Summer style has never been so creative. This season, many designers have combined modern design and age-old crafting techniques -appliqué, embroidery, crochet and macramé - to create swimwear that looks beautifully handmade.

Here we look at the most popular techniques and their inspired creations...

MODEL: LARA @ IMM MODELS


Summer-Lara-547webswimsuit MINIMALE ANIMALE

APPLIQUE

Appliqué is THE technique behind the iconic Minimale Animale palm tree emblazoned swimsuit. It was quite possibly most daring and hottest swimsuit of 2013 and has been featured everywhere from the front covers of Vogue and Elle to the bodies of almost every celebrity including Iggy Azalea, Miley Cyrus and Kate Moss. Appliqué is simply a decorative design made by cutting pieces of material and applying them to the surface of another for decoration.  It can be hand stitched or machine stitched and has been around since sewing was invented.

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Click the slideshow images to shop.

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CROCHET

Crochet has long been synonymous with 70s style and makes the ultimate boho bikini. Crochet is the process of creating fabric by interlocking loops of yarn, thread, or strands of other materials using a crochet hook. The salient difference between crochet and knitting is that each stitch in crochet is completed before proceeding with the next one, while knitting keeps a large number of stitches open at a time. It is an extremely versatile and popular technique, depending on the type yarn used it can create a variety of different fabrics - from lightweight and delicate, drapable fabric to thicker/ sturdy fabric or lace using string or cord.

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Click the slideshow images to shop.

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swimsuit ZIMMERMANN

EMBROIDERY

Embroidery is possibly the most widely used handicraft and is regularly found in fashion, interiors and artwork. The art of embroidery has been spotted worldwide and several very early examples have been discovered. Works in China have been dated to the Warring States period (5th–3rd century BC). Embroidery is defined as "decorating fabric or other materials with a needle and thread or yarn." Embroidery may also incorporate other materials such as metal strips, pearls, beads, quills, and sequins.

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Click the slideshow images to shop. Summer-craft-swimwear-macrame-crochet-embroidery-applique-editorial-style-beach-01

bodysuit LA PERLA (nude thong worn underneath)

MACRAME

Macramé is created through the process of knotting rather than weaving or knitting. The technique is often used to create leather or fabric belts as well as unique and incredibly complex dresses. Macramé has appeared in the collections of countless fashion designers including Balmain, Christian Dior, Diane von Furstenberg, Gucci, Roberto Cavalli and Mathew Williamson. Beads and metallic hardware can be easily incorporated to create a more luxurious look.

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Click the slideshow images to shop.lingerielafemme-nadiaking

White Heat

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LINGERIE LA FEMME EXCLUSIVE EDITORIAL

PHOTOGRAPHY, STYLING AND MAKE-UP: LINGERIE LA FEMME

MODEL: LAURA JOSI @ M&P MODELS


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Bikini SEAFOLLY

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Swimsuit MINIMALE ANIMALE

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Swimsuit LUXE LANE

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Bikini ERES

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Bikini MINIMALE ANIMALE

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THE FASHION WEEK EDIT - PART TWO