In January we revealed our plans to launch Du Jour - a collection of comfortable and covetable everyday knickers. Designed to flatter the body and look great on any size, - whether you're a UK size 8 or 22.

Inspired by the early morning sunshine and long summer days, we've revved up our pace and finally we're ready to give you a peak at our first product!

The Du Jour Daily Brazilian Cut Brief is a modern, minimalist take on the often cutesy 'days of the week' knickers. This high cut 90's inspired silhouette combines soft custom designed elastic and ethical organic cotton jersey. There's still lots more to do until we launch but we are slowly getting there!

Du Jour is the embodiment of the Lingerie La Femme ethos; promoting Natural Beauty, Diversity, Body Positivity and Sensuality without ouvert sexualisation.

Sign up to the Du Jour newsletter to be the first to view the final collection and receive exclusive behind the scenes access ...

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Click below to join the Du Jour journey on Instagram...




Based in the California, Alexandra Anissa is an independent lingerie label handcrafting dreamy intimates to order from their cosy pink studio. Known for her provocative-yet-ultra-feminine aesthetic, each piece is handmade by the designer herself. From pattern grading, cutting, sewing and packaging - all orders are done with her immaculately-polished hands. Alexandrea Anissa believes lingerie is for everybody and every body, so all the her designs are available in sizes XXS - 5X (in UK sizes this ranges from about a 6-24).

Last week the label launched their very first lingerie pattern - the Valerie High Waist Panty. This classic and super cute design is ideal for the novice lingerie sewer and I couldn't wait to test it out.

The pattern was delivered by PDF and pretty easy to construct. If you are making multiple sizes I suggest tracing the pattern rather than cutting from the original, this will save A LOT of time as printing and assembly can be tedious and time-consuming. Directions are simple and easy to follow - from cutting to completion it should take no longer than a couple of hours.

If you're a fan of comfort and retro knickers, this is the perfect pattern to introduce you into the world of lingerie construction...

To find out more about Alexandra Anissa visit her website or







by EVIE LA LUVE lingerielafemme-nadiaking



Noteworthy-knickers-lingerie-la-femme-pixel-panties-indiegogo-crowdfunded-lingerie-start-ups-01 Noteworthy-knickers-lingerie-la-femme-pixel-panties-indiegogo-crowdfunded-lingerie-start-ups-02

PIXEL-PANTIESThese unique knickers are certainly eye catching!  Touted the "world's first 8-bit underwear", these knickers are the  brainchild of designers Cesaria & Sebastiao from Lisbon, Portugal.  Inspired their love of retro games and 8-bit visuals they set about creating a product that was fashionable and sexy.

Super stretchy, seamless and comfortable for everyday wear. These knickers may be distinctive but it's not their aesthetics that make them so noteworthy. The interesting thing about this label is that it was completed funded through Indiegogo, a crowdfunding platform.

Launched on Indiegogo in July of 2014, the brand caused quite the sensation and within a month they far surpassed their goal of $12,500 by almost double! The brand has gone from strength to strength and has launched a matching bra, new colours and are soon to release their first 8-bit swimwear. Click here to see their Indiegogo video.

Since then other lingerie labels such as feminist brand Neon Moon, luxury brand Karolina Laskowska, Millie Lingerie, Urban Undercover and Knix Wear have followed suit by using crowdfunding platforms to launch their brands or fund upcoming collections.

For us, crowdfunding is a great way to support lingerie start-ups and find individual and innovative products you won't see anywhere else.


Check out three intimates brands who currently running campaigns:


1 - STAY GLDN  - If you could only have one pair of underwear, these are them.

2 - PANTY PROP - 100% comfort for natural body functions.

2- KARMA BIKINIS  - 7% of proceeds to ocean conservation efforts.





Lancaster & Cornish is an online ethical wedding trims, tableware and accessories store based in Cornwall. Through they also sell organic knicker making kits. While, lets admit it, these may not be the most tempting knickers, they do make a wonderfully quirky, fun and useful present. Suitable for beginner sewers who can use a sewing machine, the kit contains organic fabric, elastic, a unique high leg brief pattern (fully graded from sizes 8-18), full easy-to-follow instructions and a Lancaster & Cornish sew in label. Typically they take 2-4 hours to complete and are incredibly fun to make!

Lancaster & Cornish care strongly about the environment and the people producing the fabric. For that reason they only sell products that are ethically sourced, fairly traded and certified organic (where available). The fabric used to produce the knickers above is 100% certified organic cotton that has been dyed with low impact dyes.

The kit is available in two colour-ways: White with red spots & Black with white spots.

Knicker making kits are a great stocking filler for any lingerie lover.


Lancaster & Cornish's beautifully curated Instagram is a great source of wedding inspiration. From elegantly displayed ribbon, to bouquets of flowers, bridal laces and perfectly styled table arrangements. Just click the image below to go the Lancaster & Cornish Instagram page… knicker-making-sewing-kit-lancaster-and-cornish-stocking-filler-xmas-gift-lingerie-instagram-04





Noteworthy Knickers




These knickers not only look sensational – they also help prevent soreness on the saddle. Bike Nicks offer padded cycle lingerie, which enables women to be stylish and comfortable as they cycle freely in their daily lives. Designed, sourced and manufactured in the UK, Bike Nicks have just the right amount of padding, allowing you to wear them all day like regular knickers. Also with no VPL and a nude range coming later this year - you can wear them with any outfit you like!

The brand is the brainchild of Lili Millar. As a personal trainer and yoga teacher she rides up to 10 miles a day.

  " I came up with Bike nicks padded cycle lingerie out of desperation. Normal everyday knickers were useless for managing the accumulated pain caused by the pressure placed on the anatomy when sitting for periods on a narrow bike saddle and cycling on bad road surfaces. I usually had to resort to wearing ill-fitting, ugly over padded cycle shorts and wasn't happy with this as a solution..." Lili Millar, Creator of Bike Nicks

To hear more about Bike Nicks and the inspiring women who wear them, visit their website:



Black Knicker £26.99 | Pink Thong £26.99


The Bike Nicks Instagram page is filled with humour, inspiring quotes, enviable yoga prowess and London life.

 Just click the image below to go the Bike Nicks Instagram page...