empowering underpinnings

BRAS & BRIEFS WITH BENEFITS

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The lingerie industry is much more than Victoria's Secret, Agent Provocateur and La Perla. Beyond the big name corporations there are thousands of small brands, designers and companies working to change the intimate apparel industry. More and more companies are flexing their economical, political, environmental and social consciousness by offering women much more than just bras and briefs by using their profits to further benefit women. Scroll down to view a few of these companies making a difference....

 

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BEHIND BRAS

 A social enterprise creating beautiful lingerie to support women as they transition from prison to find meaningful employment in the fashion, retail and creative industries. Did you know less than 10% of women who leave prison find a job? This brand believes every woman deserves a second chance and 100% of profits from each bra goes straight back into BehindBras to help and support women in prison to find meaningful employment when they leave. 

CLICK HERE TO READ MORE

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BLUEBELLA

Bluebella believes public workers deserve luxurious and desirable lingerie too. At great prices. So they have joined with Heart Cart to offer a special discounts for public workers. Anyone working in the NHS, armed forces, local government, police or fire service in the UK can get 15% off any order at Bluebella.

CLICK HERE TO SHOP

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THE PANTS PROJECT

Helping women feel strong and beautiful through the power of pants, no matter what fertility issues they're facing. Launched in December 2016, the Pants Project sources beautiful lingerie from all over the world with a percentage of the profits from each pair sold goes towards Fertility Network UK, the UK's leading national patient fertility charity. Their goal is to raise funds and awareness for those with fertility issues- whatever they might be. Since launching they have hosted a Valentines Pants Party Auction, selling stunning and unique knickers by top UK lingerie designers, an online auction and have raised 5K and plenty of exposure for the charity.

CLICK HERE TO FIND OUR MORE

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NAJA

Naja is Columbian lingerie label changing the way women shop for lingerie as well as changing the industry as a whole through the company's dedication to changing women's lives. Naja's garment factory primarily employs single mothers or female heads of households where they are paid above market wages with healthcare benefits. At Naja, they've implemented flexible work policies that make it easier for women to balance work and childcare. Every child of a Naja garment worker recieves books, school supplies, uniforms and all school meals paid by Naja.

CLICK HERE TO LEARN MORE 

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SMALLS FOR ALL

Smalls for All is a Scottish Charity which collects and distributes underwear to help women and children in Africa. The company helps those living in orphanages, slums, IDP camps and schools, as well as providing underwear to hospitals to help those suffering from medical conditions like obstetric fistula. Additionally they have also established an education programme to support some of the poorest children by helping them to gain access to education.

CLICK HERE TO DONATE

NOTEWORTHY KNICKERS

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Yes, I understand I may be stretching the term 'noteworthy' here. Certainly made for function over fashion, these curious knickers are more novelty than noteworthy.

While not incredibly well designed, the high waist with centre front pocket is undeniably useful. Whether you are travelling the world, attending a music festival or running a marathon, it's the perfect pocket to store your money/bank card/key/energy gels/emergency tampon... and depending on your outfit of choice you could even fit your phone!

Loose fitting outerwear and a sense of adventure is essential to make these work.

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CLEVER TRAVEL COMPANION | BABARA LINGERIE | SASAIRY

 

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NOTEWORTHY KNICKERS

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noteworthy-knickers-urban-undercover-travel-knickers-panties-busy-lifestyle-underwear-02 noteworthy-knickers-urban-undercover-travel-knickers-panties-busy-lifestyle-underwear-03urban-undercoverHave you ever packed a spare pair of knickers into your bag only to have them fling out in public when you're searching for your phone/purse/comb etc...?

Fortunately, these lace knickers are specifically designed with an active, free spirited modern woman in mind. Thanks to a hidden pocket (into which the underwear can easily tuck) you can easily and discreetly carry a extra pair without worrying about any potential for embarrassment.

Urban Undercover are a brand with a wild heart and gypsy soul. Their products reflect their passion of travel and the desire to explore and live as many experiences as possible. They've modified underwear to simplify your life. Allowing you to be confident in the pair you are wearing and have equal confidence in knowing you have a backup.

Throw an extra pair in any bag, beach/gym bag, backpack, purse, carry-on, etc. It’s not just about underwear, it’s about an experience, and having a spare pair will keep you open to adventure. 

To find out more about Urban Undercover visit their website.

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Follow-instaFollow Urban Undercover for inspiring quotes and a serious dose of wanderlust. There are plenty of travel images and stunning lookbook imagery.

Just click the image below to go the Urban Undercover Instagram page…

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NOTEWORTHY KNICKERS

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Model: Harriet Taylor @ Milk ManagementNoteworthy-knickers-slick-chicks-easy-to-remove-knickers-panties-underwear-for-women-03 Noteworthy-knickers-slick-chicks-easy-to-remove-knickers-panties-underwear-for-women-04Slick-chicksOccasionally a product comes along that is so convenient and elegantly simple, you wonder why nobody has done it before. Slick Chicks is one of those products.

These knickers are simple, comfortable and ideal for everyday wear. They're the kinda pants you feel safe in - you can enjoy a sweaty workout without worrying about embarrassing sweat crotch, you know an unexpected visit from "Aunt Flo" or accidental bladder leak isn't an big issue and that they won't trap moisture and give you a yeast infection.

Not only that but Slick Chicks have revolutionised a new way for women to change their underwear without having to take off other clothing first. They're a blessing to anyone who suffers from chronic back pain, mobility issues and the perils of pregnancy or simply someone who has overdone their workout, is in a rush or has ever had to get changed in a toilet cubicle.

 Slick Chicks are easily removable thanks to a hook and eye closure on either side of the waistband. The hook & eye fasteners are super soft and have the perfect amount of stretch, so when you move, they move with you. This multi-directional stretch also helps to keep the underwear in place for any intense workouts. 

Thanks to their recent successfully-funded Kickstarter campaign Slick Chicks are now available to pre-order in an array of colours and styles - Thong, Boy Short and Bikini brief.

To find out more about Slick Chicks visit their website.

Follow-instaFollow Slick Chicks for inspiring quotes and all round #GirlBoss galore. There are lots of behind the scenes images and stunning product shots.

Just click the image below to go the Slick Chicks Instagram page…

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